Ad Wizard Benefits

The benefits of using the Ad Wizards are many, but predominantly present great cost savings for both the publisher and the agency.

As the publisher creates the initial ad templates, you as the publisher have control over the quality and matching the agency's design requirements. After that, the agency "assembles" new ads simply by changing the content, time and time again. There is no effort in redesigning great looking ads, minimal errors in rendering, consistent look and feel of advertising materials and super fast creation and updating of advertising materials.

The agency benefits too as the software allows them to manage property and cars lists and inventory in a database. Rapid and detailed reporting is available that lets your customers see what they published, when they published and what content was used. It makes their life easier and you get more high quality advertising with little or no additional effort!

All this is enabled through a feature rich system that provides:

• All data transferred via XML.
• All pictures are optimised at the customer offices, therefore only minimum bandwidth is required to transfer the JPEG’s to the production centre.
• Single internet facing server for a UK-wide operation. No expensive server-side DTP software or fonts required by agents.
• Data between the client and the production centre is constantly synchronized (typically every 10 minutes).
• Fully automated advert processing in production centre.
• Peer to peer data flow for branches sharing adverts.
• Automatic overnight download to major portals e.g. Rightmove, FindaProperty.
• Enables agents to assemble their adverts in their branch offices online or offline and submit finished content via a broadband internet connection.