The Telegraph, Nashua, NH Selects Miles 33 for Ads, A/R and Circ

NORWALK, CT – January 24^th—Telegraph Publishing Co., publisher of The Telegraph in Nashua, New Hampshire and several weeklies has purchased an integrated advertising, accounts receivable and circulation system from Miles 33. This marks Miles’ first sale of their new circulation system in the US. The company now has 16 dailies and over 200 weekly newspapers currently running their systems on this side of the Atlantic.

The system will include classified and ROP sales, with built-in sales force automation, classified pagination and ROP layout, web order entry, web publishing, a suite of integrated accounting modules for A/R, invoicing and credit management, and the new integrated circulation, distribution and subscription module called DCS.

Miles 33’s integration of DCS into its advertising database will allow The Telegraph to consolidate its call centers between circulation and advertising, creating a more efficient sales center for the company moving forward.

Also, bringing advertising, A/R and circulation under one vendor will eliminate the need for interfaces between disparate systems and allow The Telegraph to go from four vendors to one. Systems are scheduled to go live in June and November of this year.

You can see the new Miles DCS system, and its other products at NEXPO (Booth 1429) in Orlando this coming April.